This quote about Platform Building from Jane Friedman, answers the question, “What are agents and editors looking for?” When an author pitches a book idea to a publishing house editor or an agent, one of the first questions that will be asked is, “What kind of author platform do you have?” So, if you’re wondering what agents and publishers are looking for, here’s your answer:
“They’re looking for someone with Visibility and Authority who has proven reach to a target Audience.”
Jane Friedman is a former Publishers Weekly Person of the Year. She has decades of experience in the publishing industry, including being the former president and CEO of HarperCollins. Friedman now owns her own business, which sells and markets eBooks.